S08E02 · EP 154
season 8 · 2011-09-29
The Incentive
written by ? · directed by Charles McDougall · 6.7M viewers · image The Office Wiki (CC BY-SA)

Episode DNA

20 scenes · 4 threads
awkward 17%absurd 16%cheerful 12%bet 11%triumphant 9%social rule violation 7%scheme 7%tender 5%deadpan 3%confession 2%

Story threads over runtime

click a block to open the scene
0:005:0010:0015:0020:00
A · Andy's incentive scheme
B · Dwight's tablet pitch
C · Pam and Angela's walks
D · Darryl and Justine reunion
01

Every scene

20 scenes · our breakdown
1 · Office bullpen · cold_openKevin's caveman talk

Kevin speaks in broken English to save time, frustrating coworkers.

00:01–02:50social_rule_violation
2 ▸ 02:50
2 · Office bullpen · act1Pyramid tablet unveiled

Dwight unveils the heavy, impractical Sabre Pyramid tablet.

02:50–03:31scheme
3 · Office bullpen · act1Andy's dog nicknames

Andy assigns dog-themed nicknames to coworkers, causing confusion.

03:31–03:55social_rule_violation
4 · Office bullpen · act1Darryl's ex-wife calls

Erin tells Darryl his ex-wife Justine is coming by.

03:55–05:08coincidence
5 · Office bullpen · act1Robert challenges Andy

Robert asks Andy if he can inspire.

05:08–06:19bet
6 · Office bullpen · act1Cold coffee incident

Andy gives Robert cold coffee, then discusses feelings with Pam.

06:19–07:14misunderstanding
7 · Office bullpen · act1Robert's motivational speech

Robert gives a rousing speech about the return of personal service.

07:14–08:38
8 · Office bullpen · act1Andy accepts challenge

Andy confidently accepts Robert's challenge to double sales.

08:38–08:48bet
9 · Office bullpen · act2Point system brainstorming

Andy holds a meeting to brainstorm doubling sales.

08:48–10:02scheme
10 · Office bullpen · act2Justine visits Darryl

Justine arrives and she and Darryl go to a private area.

10:02–11:10
11 · Office bullpen · act2Dwight's beet farm talk

Andy asks Dwight about doubling beet sales.

11:10–11:56
12 ▸ 11:56
12 · Office bullpen · act2Pam and Angela walking plan

Angela invites Pam to be walking buddies.

11:56–12:08social_rule_violation
13 ▸ 12:08
13 · Office bullpen · act2Incentive program launched

Andy introduces a point system with outrageous rewards.

12:08–16:17bet · scheme
14 · Office bullpen · act2Sales surge begins

Employees start making sales to earn points for Andy's tattoo.

16:17–16:52
15 · Office bullpen · act2Andy calls professor for advice

Andy calls his professor for advice on de-incentivizing.

16:52–16:57scheme
16 · Office bullpen · act2Tattoo design chosen

Employees submit outrageous tattoo designs for Andy's butt.

16:57–18:05bet · humiliation
17 · Outside tattoo parlor · act3Andy's crisis of confidence

Andy admits to Jim he doesn't know why Robert chose him.

18:05–18:50confession
18 · Tattoo parlor · act3Andy gets the tattoo

Andy gets a tattoo on his butt, which Pam changes to a dog.

18:50–20:25bet
19 · Tattoo parlor · act3Robert explains his choice

Robert explains he chose Andy because he is all surface.

20:25–21:25
20 · Office hallway · tagPam and Angela's walk ends

Angela reveals she reported Pam to social services.

21:25–21:34betrayal · social_rule_violation
03

Same DNA

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Episode facts

Wikipedia · Wikidata
Aired
2011-09-29
Overall
#154
Writers
Director
Charles McDougall
Viewers
6.7M (US)
Pace
135 words/min · 98 questions

Where to watch

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In this episode

KM
Kevin Malone184 episodes · drives 56 scenes
JH
Jim Halpert184 episodes · drives 443 scenes
PB
Pam Beesly184 episodes · drives 289 scenes
OM
Oscar Martinez173 episodes · drives 47 scenes
DS
Dwight Schrute184 episodes · drives 491 scenes
AB
Andy Bernard151 episodes · drives 333 scenes
EH
Erin Hannon98 episodes · drives 66 scenes
DP
Darryl Philbin119 episodes · drives 61 scenes